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    Understanding the Importance of Routine Eye Exams

    Last updated 1 year ago

    If you have never had an eye exam or you have not seen an optometrist within the past year, it may be time for you to schedule a professional eye exam. These exams are an important part of your healthcare routine, because they will help you preserve the health of your eyes as well as the sharpness of your vision. Here are more details about what eye exams accomplish when they are performed on a regular schedule.

    Quality of vision
    Visual acuity tests and refraction tests will identify any errors in your vision preventing you from seeing clearly in all fields. This not only helps you find the prescription solutions that will give you better vision, but it also establishes a baseline so that your doctor can identify when your vision has changed significantly, indicating a bigger issue that may require immediate treatment.

    Early disease detection
    Eye exams are the only measure that can accurately identify glaucoma, retinopathy, and macular degeneration before irreversible damage occurs in the eyes. These diseases can all lead to permanent blindness, so checking in with your optometrist could help you preserve the gift of sight for life.

    Affordable ocular care
    Not only will regular eye exams help you prevent serious diseases from taking your vision, but they also generally help to reduce the cost of ocular care throughout a lifetime. Because eye exams are preventive and they detect problematic conditions early on, you will not have to invest as much in the treatment of these conditions.

    To schedule your next eye exam in New York City, call 10/10 Optics at (888) 508-4018 or visit our website. Our boutique-style Madison Avenue clinic features the latest technologies to measure your prescription and screen for common diseases of the eyes. We also offer an extensive collection of designer frames to provide you with the most stylish and functional solutions for your vision correction. 

    UV Radiation and Your Eyes

    Last updated 1 year ago

    When you go outdoors, you should always be sure to keep your sunglasses on in order to protect your eyes from the harmful rays of the sun. Both UVA and UVB rays are damaging to the eyes, but many people are unaware of the potential damage that can occur.

    This video speaks in more detail about the effects of sun exposure on the eyes so that you are able to stay protected. Children are particularly vulnerable to sun damage in the eyes, so they should have sunglasses and proper clothing to keep them safe.

    For more tips on keeping your eyes healthy as well as expertly crafted eyewear in Manhattan, schedule an eye exam at 10/10 Optics on Madison Avenue. You can reach us on our website or call us directly at (888) 508-4018. 

    5-Star Review on Yelp for 10/10 Optics

    Last updated 1 year ago

    How to Choose Sunglasses

    Last updated 1 year ago

    Sunglasses are much more than fashionable accessories; they can keep your eyes shielded from harmful UVA and UVB rays when you are outdoors. Prolonged sun exposure can lead to painful conditions such as cataracts, macular degeneration, and corneal sunburns. Wearing sunglasses will be a key point of prevention for these problems, but you should look for a few essential qualities in the lenses you select.

    If you wear prescription sunglasses, you can be sure that your optician has provided you with lenses that shield from both UVA and UVB rays. Otherwise, you may have to do a little research on the sunglasses you are considering before making your purchase. You want to have protection from both types of UV rays, as both can do significant harm to your eyes.

    To find a great selection of designer sunglass frames and expertly-tailored lenses, visit 10/10 Optics in Manhattan. You can schedule an appointment with us for your next eye exam by visiting our website or by calling us today at (888) 508-4018. 

    10/10 Optics featured in Robb Report!

    Last updated 1 year ago

    Eyewear for Every Occasion by Christina Garofalo

    AUGUST 28, 2013

    As in the recent evolution of men’s swim trunks, the eyewear market has experienced a renaissance of its own this season. With an array of fresh styles and innovative frames, the latest shades will not only shield the sun, they will distinguish your look. Here are a few of our favorite new releases. - Christina Garofalo

    ... The new hand-finished blue-and-khaki glasses by Bevel, $335, feature a patented one-piece hinge that runs through the core of the temple to create greater flexibility. The frames are sold at 10/10 Optics on New York’s Madison Avenue, where each pair is custom-fitted to the wearer. (,, 212.366.1010)

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  • Hours:

  • 11:00 AM to 5:00 PM Sunday
  • 10:00 AM to 7:00 PM Monday
  • 10:00 AM to 7:00 PM Tuesday
  • 10:00 AM to 7:00 PM Wednesday
  • 10:00 AM to 7:00 PM Thursday
  • 10:00 AM to 5:00 PM Friday
  • Closed Saturday


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